Categories for: News

The Most Important Things To Know About Direct Mail Marketing

The Most Important Things to Know About Direct Mail Marketing Direct mail marketing is...
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Responsive Print For Your Marketing Campaign: A Quick Assessment

Responsive Print for Your Marketing Campaign: A Quick Assessment Responsive print is an emerging...
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Christmas Opening Times 2018

Do you need your direct mail campaign components designed or printed over the Christmas...
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Washington Direct Mail – Christmas Offer

CHRISTMAS IS APPROACHING, AND WE'VE GOT A GIFT FOR YOU! Book any new direct...
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The Top Best Practices For Your Direct Mail Campaigns

The Top Best Practices For Your Direct Mail Campaigns In a world that’s becoming...
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Washington Direct Mail gains ISO27001 accreditation

Our mailing house has become one of the very few direct mail companies in...
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The best print finishing to get people talking

When it comes to getting the most out of your marketing campaign, you need...
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Easy steps to market targeting and delivering personalised mail

In a post GDPR world, customer segmentation and data analytics companies are on everyone’s...
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The periodic table of direct mail marketing elements

Direct mail marketing is one of the great methods of communicating with your audience.
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The 16 ultimate tips to getting your customers buying

Lead generation is the process of identifying and obtaining potential customers for a particular...
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7 deadly sins for your marketing call to action

You’ve produced a brilliant campaign brief and delivered it to your mailing house.
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How to write an effective campaign brief

A structured, clear and concise marketing brief is essential to ensure the success of...
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The Ultimate 35 Direct Mail Marketing Insights

We’ve put together plenty of info on why direct mail is becoming critical to...
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How to integrate direct mail and email

Last year, we looked at the advantages of direct marketing and email – establishing...
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How can I increase responses for my direct mail campaign?

The objective of most successful direct mail campaigns is to increase customer retention. Therefore,...
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AI Marketing: Is it the only future for companies?

We need to talk about the future. While we don’t believe robots are about...
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The Next Step for Creating Charity Marketing Campaigns

All successful charity marketing campaigns achieve one objective: reaching more people and generating more...
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How Direct Mail is Becoming Eco Friendly

Today, it’s hard to ignore the plea to save the planet. The Great Pacific...
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66 Methods to Make your Direct Mail Copy (virtually) Foolproof

  If you would like to discuss any of the above points mentioned, or...
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15 Experts Share Their Top Tips for Planning a Marketing Campaign

It’s March 2018 already, and it’s time to really kick-start your marketing plan for...
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Ultimate GDPR Marketing Guide: What it Means for your Company

Personal data has been called the ‘world’s most valuable resource’ ahead of oil (The...
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Direct Mail Campaign Ideas To Consider For 2018

Back in 2017, we produced our guide to direct mail formats for your business....
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A Comprehensive Guide to Direct Mail Fulfilment

Direct mail fulfilment is a vital component of any direct mail campaign. While the...
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Net Promoter Score Rates WDM Mailing House as ‘World Class’

World Class Customer Service In business, it’s important to measure your success, and this...
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Our Best Year Yet at Washington Direct Mail

Christmas is almost upon us, but there’s no time to put our feet up...
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Marketing and Design: Will A Robot Take My Job?

This week, BBC Radio is tackling a difficult subject: “Will a robot take your...
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WDM Employee Profile: Jon Beasley

Job: Technical Director, Washington Direct Mail (WDM) Mailing House When did you join WDM...
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Washington Direct Mail Scholarship Awards 2017 Launch

At Washington Direct Mail we understand that University expenses can be significant and know...
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How Political Parties used Direct Mail in the 2017 UK General Election

Washington Direct Mail (WDM) recently did a huge amount of direct mail service work...
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WDM Employee Profile: Chris McEneny

Job: Direct Mail Services Management, Washington Direct Mail (WDM) Mailing House When did you...
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Benefits of direct mail marketing and using for your marketing channel

Working in a Mailing House supplying Direct Mail Services to businesses across the UK,...
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WDM Employee Profile: Multi Talented Experience

WDM Profile: Lincoln Normanton Job: Print Finishing, Washington Direct Mail (WDM)   When did...
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Data Security: Beefed up data security for Direct Mail Campaigns

Data Security has been beefed up as part of the recent building refurbishment plan....
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Digital Printing: Expansion Continues with New Print and Print Finishing Kit

Each of these runs at a phenomenal 100 A4 pages per minute on all...
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WDM upgrades Planet Press Direct Mail and Marketing Workflow Tool

We’ve been using a direct mail and marketing workflow tool called Planet Press for...
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Massive Investment Signals Confidence in North-East Business

‘Confidence in the future’ continues to be the watchwords at WDM this year as...
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WDM makes clear commitment to the environment

At WDM we are committed to helping the environment. Not only are we ISO...
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Red Nose Day at WDM

Here at WDM we’re doing our bit to support Comic Relief and we ask...
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New IGNIFI acquisition. New opportunities.

The acquisition of the production department of IGNIFI – a well-established business – means...
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Royal Mail Mailmark: Delivering New Levels of Business Information

Royal Mail is replacing its existing barcode system making every single letter traceable to...
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WDM’s New Branding 2014

WDM has a new identity. After reflecting on the needs of our customers and...
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